Dynamic ad elements automatically adjust ad content like product images, prices, or names based on user behavior or real-time data. These elements personalize the ad experience and increase relevance. Often used in eCommerce, they help retarget users with content that matches their interests or actions.
Frequently Asked Questions
Q1. Are dynamic ads only for eCommerce?
A1. No, they work for travel, jobs, real estate, and more—anywhere content changes often.
Q2. What platforms support dynamic ads?
A2. Google Ads, Meta Ads, and Amazon Ads all support dynamic ad formats.
Q3. Do dynamic ads require a product feed?
A3. Yes, a product or content feed powers the dynamic elements.
Q4. Can I control what shows in a dynamic ad?
A4. Yes, through feed rules, filters, and audience targeting settings.
